There are many elements for web design to be effective. By having a good website design can prevent visitors from quickly leaving the site. Mainly the website should be attractive, dynamic and easy to navigate.

Dynamic  Website With Attractions

An interactive site can keep visitors coming back. Making a site dynamic can be applied through PHP, ASP.NeT, AJAX, Javascript, etc. A website should have a color scheme that is appropriate to the target audience. The page of the site should not  be all static unless the content is so exceptional, and even then can benefit from being dynamic. Colors clashing that compete with each other are unattractive. The website design should be checked in most of the common resolutions and that it works in every browser.

Importance of Typography

Web Design relies on the same principles as  design in print. A design can make or break if  readibility and the type is not effective. There shouldn’t be more than 3 different or types of fonts. The size should have clarity and adjusted accordingly. There should be blocks of content rather than, for example, a 100 line paragraph. By making spaces every few lines makes for easy readibility. Also, making sure to properly use CAPS and not overuse  them.

Easy Navigation

Website layout should have consistency on the site. That means the navigation buttons should be in the same area on every page. If the user has to spend much time in searching for the content they are looking for, more than likely they will give up and leave the site. A website that has easy navigation is an important aspect for successful web design.